Smarter Matchmaking and Networking at Events with Grip
The Event Tech Pull UpMarch 26, 202600:15:05

Smarter Matchmaking and Networking at Events with Grip

Recorded live from the Confex show floor in London, Stuart Mitchell sits down with Abi Cannons of Grip to discuss how event platforms can improve networking, matchmaking, and meeting outcomes for organizers and exhibitors. The conversation explores how Grip helps facilitate meaningful connections at events while providing organizers with the data they need to demonstrate ROI and improve future events.

What We Cover
• What Grip does and how it powers event networking and matchmaking
• Why event apps should focus on meaningful connections, not just features
• How data from attendee interactions helps organizers improve events
• The challenge of integrating event technology platforms
• Why pre-event engagement is critical for successful networking
• The missed opportunity exhibitors overlook when using event apps
• How AI-powered concierge tools are starting to enhance event platforms

Guest
Abi Cannons – Grip

Grip is an event networking and matchmaking platform designed to help organizers increase the number of meaningful meetings between attendees, buyers, and suppliers. The platform uses data-driven recommendations and AI-powered tools to connect participants and help exhibitors capture leads, schedule meetings, and maximize ROI from event participation.

Host
Stuart Mitchell – Catch the MICE/Event Tech Atlas

Key Takeaway
Event apps are most powerful when attendees use them before the event starts—planning meetings and connections in advance instead of relying on chance encounters on the show floor.

Learn More
Grip - https://eventtechatlas.com/listing/grip.html
Abi Cannons - https://www.linkedin.com/in/abicannons/
Stuart Mitchell - https://www.linkedin.com/in/stuart-mitchell-consultant/
Event Tech Atlas - https://eventtechatlas.com/
Event Tech Pull Up Podcast - https://eventtechpullup.com/

Joi is a supporter of the Event Tech Pull Up, learn more at ⁠https://www.joi.events/
EventTech, EventNetworking, EventApps, EventProfs, Confex,